Previous |  Contents | Next Download the eBook "That process has two distinct stages—before and after the shoot. The first sells the booking, the second is the up-sell…" High-end photographers have been selling albums profitably for as long as we’ve been in business, but for many today it seems a lost art. Why? Obviously the world has changed — "shoot-and-share" and "just the files" are seductive ideas, and so is selling online. And who needs the hassle of getting people into the studio, playing nice, offering them bubbles and selling To View More >>

There's a huge amount of power in Workspace. We know, we use it all, and we love it! Queensberry’s website is built on Workspace. We blog in Workspace. We sell in Workspace. And we design albums in Workspace, and Photojunction — half the albums we make, in fact, all part of our free album design service. But not everyone wants to use our software to design Flushmount albums and Q-Books … not when they're already up and running with cool alternatives like Fundy, SmartAlbums, or Adobe's InDesign and Photoshop. To View More >>

A while ago I suggested "keeping it simple" was a great goal ... but not simple to achieve in a complicated job like photography. But I did suggest you could do it with Queensberry. Take our Design Service. There are benefits to doing your own album design, so what I'm about to say isn't going to work for everyone. But if you're snowed under or uncomfortable with album design it's worth serious thought. Say on average you spend 3-4 hours on each album design ... and many people do spend a lot more. Send them to Queensberry and you've just freed up at least a day. You can bet that at this time of To View More >>

Yesterday we introduced you to our Good Better Best product matrix, designed to help you navigate our products and services. We designed our new price lists, which you can download here, to match. Maybe the best thing about them is that they're SIMPLE. The prices for each range of products fit comfortably on a single page. No jokes, please, but that’s a step forward! How did we do that? More than 95% of you now order our albums and books in Photojunction, printed and fully assembled, so that's what the price list assumes you're doing. If you're interested in DIY, contact us and we'll send you To View More >>

Rugby World Cup fever is gripping New Zealand at the moment, which ties in nicely with my topic (sort of). Twenty teams are here to be beaten by the mighty All Blacks. (Go you good things!) OK, all the teams want to win, but only one can. Whereas our goal is to deliver the best possible books and albums, so everyone wins. How's that for cheesy? But we mean it! We have had an influx of press book orders over the last few months and nearly everybody has been over the moon about them. However not everyone has had the same warm fuzzy feeling. Why? Often it's the nature of the product itself. Press To View More >>

Today we're announcing free album design and free standard colour correction on all our professional albums - Flushmount, Overlay Matted, Classic Matted and Duo. Here's why... When we're discussing how we can improve our products and services, we ask ourselves three questions: Can we make it fun? Will it save you time? Will it make you money? This time we're aiming for all three :) Many of our customers pay us to colour correct their images. Many pay us to design their albums as well. Many more wish they could afford to do the same. ALL OF YOU are going to enjoy one of two things. A fresh chance To View More >>

I wrote this post two years ago and for some reason never published it, but I think it makes some good points about simplicity and not confusing price and payoff. See what you think... We had an interesting email from a client who also deals with a certain other album company (shame on him – LOL). This company makes a big deal about simplicity … and quite right too. Anyway, he asked them if they'd consider introducing some - gulp - options, and to his frustration they said No. Now to be fair, over the years we've got better at saying No to things that compromise either the integrity of our To View More >>

This is a long post, so I’m starting with the short story! Some people are upset about the terms of trade for our new web-based lab service, Queensberry Print. We want to clarify that, yes, Queensberry Print products are available to both professional photographers and end-consumers. Certainly, “consumer” means “everyone”, but in reality we believe these products will only be of real interest to professionals, serious amateur photographers, and people who received digital files from a professional and who really care how their photos are printed. Our existing range To View More >>

For those of you who don't live in Godzone (New Zealand, OK?) Vaughan Smith does the drive time show on New Zealand's top music station, The Edge. He and Fletch have arguably the funniest radio show in the country and I listen to them every day. So when I saw his album working its way through production I thought I'd grab the opportunity to ask him a few girly questions. Read on, ladies, he's not just funny, he's got a soft centre. • Tell us about how it all began - where did you and Sharde meet, and how did you make her fall for you? Like any good modern day romance, it was in the workplace To View More >>

Are you showing people what you want them to buy? I'll bet you're not. This is important, and so simple... Why does the "business you" want to sell albums? Because they're a surefire way to create extra income from two scarce resources - your time and your wedding bookings. I just got off skype from a photographer complaining because she can't sell albums. Wants to … but can't. But look at her website, or almost any photographers' website, and how many albums do you see? Almost none. How many photographers are showing what they (want to) sell? Almost none. So what's the difference between them To View More >>